Dean is on the right track. It's visibility and "acceptance" in the eyes of potential enthusiasts that can help reverse things.
Something we can do NOW, and with little effort, is to create a new home page button/link to "videos" and link to this Youtube selection:
https://www.youtube.com/results?sear...gun+collectors
While I'm not sure that "killing birds" right off is a wise course, target shooting and the "History Channel fun" of old doubles certainly is.
In addition, the PGCA can partner with other double gun organizations to promote our passion through more refined videos, special events at the Southerns, revised promo ads in
Shooting Sportsman, Double Gun Journal, etc.
But the focus should ALWAYS be on youth and NEW shooters of any age (under 80).
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