Parker gun calendars

[Jeff Kuss]

I hope someone can answer my question. Every Parker calendar I have seen always starts with the month of March. Does anyone know why?
Thanks,
Jeff

[Dean Romig]

Makes no sense to me Jeff - I would like to know too.





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[Garry L Gordon]

Hmmm…if I’d had this question first, I would have asked you. :) I saw a reference somewhere, but can’t remember details. Mine starts with March also, for what it’s worth. I hope someone with a better memory can chime in. Jeff, I assume you consulted TPS?

[Jeff Kuss]

good old google. These calendars, like this example, start with March, the same month production began under the Parker Brothers name in the late 1860s.

[Garry L Gordon]

Thanks!

[Brian Dudley]

This is not unique to Parker. Vintage advertising calendars starting with March seem to have been a relatively common thing. It was a marketing idea that centered around the idea of spring and renewal/fresh starts.