Johnson Woolen Mills is a icon here in Northern New England. I have been going to the mill store for more years than I want to count. There green wool hunting pants are awesome. The problem is you cannot wear them out. The past 15 years or so they were falling on hard times and either closed for a time or were close to closing. A gent purchased them a few years back and has revitalized the mill and store. I am glad for that. The mill store reminds me of the original LL Bean store. Creaky wooden floors and a smell that you cannot explain but know it is good 
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Daniel Webster once said ""Men hang out their signs indicative of their respective trades; shoemakers hang out a gigantic shoe; jewelers a monster watch, and the dentist hangs out a gold tooth; but in the mountains of New Hampshire, God Almighty has hung out a sign to show that there He makes men."
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